USA • A recently published study forecasts that demand for pouches in the USA will increase 4.4% per year through 2020 to USD 10.1 billion. This growth is driven primarily by the introduction of pouch packaging into new markets and the integration of high value features, such as resealable closures and spouts, in more mature markets. Freedonia Groud published the report “Pouches” which forecasts stand-up pouch formats a continuing growth in popularity.
